In addition to the telecom and IT benefits, unified communication is increasingly becoming a tool for transforming corporate uses. The centralization of all communication tools that the employee may need produces direct productivity gains. This “seamless” communication is the number one asset of a unified communications solution. But this is just the tip of the iceberg.
The growth of mobility brings an incomparable renewal of interest for the approach since presence management not only allows the nomad employee to remain reachable in exactly the same way as if he were at his workstation, But his laptop, smartphone or tablet give him access to all of his current communication channels. A voice message, a fax sent by a customer or a prospect can be immediately taken into account and processed by a salesperson or a touring technician before he even returns to the office. It is a way to improve the direct productivity of employees, but also to improve customer satisfaction.
For employees in the office it may become difficult to locate a member of the team who is on the road. Unified communication platform such as ezTalks comes as a solution to this business necessity. The innovative platform for cloud video collaboration offered by ezTalks delivers feature-rich, professional online conferencing services that make video collaboration for business easier than ever.
The other benefits of unified communication is on the computer side. Today, SMEs have to conquer export markets and set up production sites abroad. Effective communication tools are needed, but multiply the different tools at a cost. If a large company can invest in interfaces between its corporate directory and its various internal or Cloud tools, for an SME this type of project is far too complex. Users must then spend their time juggling between tools, copying and pasting between different Cloud software and services.
A unified communication platform addresses these integration issues and also counteracts the phenomenon of “Shadow IT” that sees users choosing their own web-based collaborative solutions. They will share data, sometimes confidential, on tools for file sharing or collaborative work, without the endorsement of computing. In addition to the security and confidentiality problems of the obvious data that this phenomenon poses for operational efficiency, those users who opt for the solutions they prefer will recreate a mode of work in silos detrimental to the overall functioning of the company .
The time savings generated by direct exchanges via instant messaging and the pooling of resources make it impossible to repeat the same research and studies on a project-by-project basis. Collaboration allows each person to know the projects in progress in society and will make it possible to make experts emerge.
While globalization is the rule not only for large companies, but also for smaller structures, collaborative work has become a prerequisite for organizations split over multiple territories. Finally, the multiplication of the synchronous (voice, video) and asynchronous communication means with the Instant Messaging and the email will make it possible to facilitate the exchanges between employees located in these zones, whose slots are different. Again, unified communication helps to break down silos that are always present in large organizations.