If you have recently graduated from university, you will no doubt be on the hunt for the best London marketing jobs. However, before you go ahead and start making your applications, there are a few things you need to be aware of. Read on to discover more.
- You will need to grow a thick skin – Let’s jump in at the deep end with our first piece of advice, and this is the fact that you will need to grow a thick skin. You are going to be dealing with everyone from frustrating clients, to social media bashers, to sales reps who don’t respond, and you are going to have to make them feel as if they are in the right most of the time. Don’t take anything to heart, and don’t be afraid to be wrong.
- You are your best case study – A lot of people make the mistake of waiting around for someone to give them an opportunity. However, this is time wasted. You can be your best case study by marketing yourself through building your social media reach and writing impressive and engaging content. This is assured to impress any potential employers, as it not only shows your skill but your passion for marketing as well.
- There are more job options available than you may think – Many graduates have a tendency to assume that marketing jobs are only available via agencies and big brands. Yet, this is not the case, as you can work in-house at a whole host of different companies, from hospitals to technology businesses. All companies require marketing campaigns.
- Marketing is about making money – There are many different objectives you need to achieve when it comes to marketing. Of course, awareness and branding are vital, however, when it comes down to it, it is all about making money. Companies want to see a real return on their investment. Thus, revenue and branding need to work together to ensure success.
- The industry moves quickly – If you are to be effective, you need to stay up to date with the latest trends, techniques and technologies. Those who tend to struggle in this industry do so because they are reluctant to move on and prefer to stick to their old techniques. This won’t work. The industry evolves and you need to evolve with it.
- Make your CV and cover letter stand out – This is your first opportunity to impress a potential employer, and while making your CV and cover letter stand out may sound like a standard piece of advice for any job opportunity, it is especially important for marketing. After all, you need to show your ability to think outside of the box and market to full effect.
- Work experience – Last but not least, you are probably already aware of the fact that most employers will require work experience. However, simply having an internship is not impressive, it is all about what you learned and achieved on the internship. Make sure to include this when you are applying for any job vacancy.